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Customer Relationship Management (CRM) has become a
multi-billion dollar industry. The marketplace has become crowded, with
hundreds of vendors all promoting their own CRM solutions. As a result,
CRM has come to mean many things to many people – everything from
Call Center to Sales Force Automation to Data Warehousing. At FMR Systems,
we have our own unique ideas about CRM.
With
a Customer Relationship Management solution targeted specifically at banking and
financial services, FMR Systems combines a suite of modules into the
Relationship Management System™. Recognizing the importance of “Relationships” early
on, we trademarked our
cornerstone product “The Relationship Management System™" back in
the early '90's. The Relationship Management System™
supports the complete life cycle of a customer's
relationship from point-of-sale, through product implementation and fulfillment, and into
customer service, tracking every touch point with the customer to
the finest detail.
©2001-2010 FMR Systems, Inc. All Rights Reserved.
The Relationship Management System™ is a trademark of
FMR Systems, Inc.
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